An Ed-tech platform to aid K-12 curriculum via interactive videos and in-app activities.
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E-commerce

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TAT 4 months

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Mobile App

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The Impact
50k
Monthly Subscribers
2.5x
Increase in MRR
About Project
The client was primarily using YouTube for content. They wanted to move YouTube content into a learning platform for better accessibility and interactive engagement with audience base.
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4.7
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review

7.5K+

Reviews

downloads

160K+

Downloads

Strategy
We approached this project with "Lean Design Thinking" to deliver the finished product in 6 months. We employed secondary research for competitive analysis and iterated the concept according to the user test results.
Lean Design Process
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Concept

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validate

Validate
Internally

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iterate

Iterate

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build

Build

The feature Rich Platform
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Interative live sessions coupled with media rich content for sutdents ranging from 1-12th standard across multifple educational boards.
Learning
Is Fun Again
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Dynamic and fun user interface to keep it interesting for the students accessing the platform.